Davines/Essential Haircare VOLU

A VOLUme explosion for limp hair. Davines presents VOLU, the new Davines/ Essential Haircare family dedicated to hair lacking in volume leaving it fluffy, light, bright and hydrated.

A Love Letter to Texture

I love stick straight hair.

I love curly hair.

I love wavy hair.

I love a frizzy mop of crazy hair!

Brazilian straighteners seem to be all the rage at the moment, for better or for worse, and I kind of wish they weren’t. Besides all the possible health risks to your hair stylist – I think it might be nice if we all learned to love our texture. I understand in the dreary and dry middle of winter or the heated humidity of summer, depending on your texture, life might seem out of control, but I promise, there is a way, and it’s not that difficult.

Let me show you:

First thing’s first, your hair needs to be healthy, no matter the texture. Damaged stick straight hair is just as lack luster as a limp frizzy mop on top of your head, but healthy hair is as simple journey.

With a little time and patience – not too much patience, I promise – you will have a lovely texture, no matter your starting point.

When you love some texture:

Now that you love your texture, you need a styling product that continues to promote that warm and fuzzy (or not so fuzzy) feeling. The final trick up you sleeve is the Defining Invisible Styling Cream, also from Davines. No matter you mood or style ambition, this is sure to become a favorite. It styles, it conditions and it promotes happy texture.

To review:

I love your texture.

Davines obviously loves your texture.

Will you love your texture too?

Pony Up!

Summer vacation is over and fall is on our doorstep - so what’s in store for your hair? While personal style is, well, personal – it’s always nice to see what trends are being fore-cast for our follicles. This fall I’m kind of obsessed with pony tales, as are a lot of other people, bet these are pony tales of a different color! One simple rule: Whatever you do, make it look messy.

“Pin-Up” Pony:  The pony tale is a staple of everyday life, whether you like it or not, but a twist on this old stand by is to create a lose pony and secure the base under itself with a couple of bobby pins. This puts a whole new twist on an old silhouette.

The Pony Deconstructed: Can it even be considered a pony tail? Tie the pony low, and loop the end – this look can even be easily rolled and secured for an effortless look.

A Braided Tail: Think about spicing up your pony tail by braiding it… but don’t take the easy route. Skip the classic braid for a fish tail or knotted braid.

Other ideas for your pony include dressing it up with a little bling. A gold ring clasp, for example, dresses the pony up a bit. As much as I hate to even bring it up, you might even tuck a couple loose feathers in there for a more bohemian vibe. Even better yet, pair your pony with a hair band or head rap!

OI/OIL Absolute Beautifying Potion

Now available at the French Pharmacie:

OI/OIL Absolute beautifying potion enters the Essential Haircare line, combining the Renaissance-like artisan care and the Mediterranean scents with a vision inspired by the ancient oriental tradition.

The OI oil is a true beauty potion born from  the harmony between opposing elements that complement one another. Inspired by the feminine and masculine principles, which are the foundation of universal life, are connected to the deep meaning of the twin and opposing cosmic forces of Yin and Yang, to the binary code at the root of the modern digital revolution, and finally to the Alfa and Omega of any cosmetic need for hair.

OI/OIL

Multi-functional treatment oil for universal use. for an untangling, anti-frizz and protective effect that reduces drying times, or on dry hair for a shiny and soft finish.

The special formula contains Roucou oil from the Amazon rich in restructuring, growth-stimulating  and anti-oxidant  properties.

Designed with a focus on sustainability, starting from the formula with Roucou oil from fair trade, this new product carries on Davines’ commitment to environmental protection, a pledge that the Davines / Essential Haircareline has always promoted.

The elegant and highly distinctive packaging is in fact created with low environmental impact. With the participation in the LifeGate Zero Impactproject Davines reduces and offsets the carbon dioxide emissions from the manufacturing of the packaging for the whole line, by creating and protecting new forests in Italy and Madagascar.

Twitter/Facebook Contest!

We excited to offer our first facebook and twitter contest!

The rules are simple – first follow us on twitter and/or like us on facebook, second tell all your friends!

Stylist Tips

Here are some style tips from Phil, one of our master stylists:

1) Hair is elastic when wet. To avoid damage, dry by tossling with your fingers until most moisture has been removed, then move in with styling brushes.

2) Take the time to section hair off with plenty of clips to keep work quick — and though it may not seem so — simple.

3) Style scalp direction first when the skin is most pliable. Then focus on the midshaft and the ends will follow suit easily.

4) If you’re growing your hair, protect those ends!